Posts Tagged ‘blog seo’
The OnlineMBA.com Awards are Part of a Deceptive Link Baiting Scheme Aimed at Bloggers
Saturday, July 24th, 2010
Hundreds of bloggers are falling prey to a deceptive link baiting scheme that I would like to expose.
The website OnlineMBA.com has a section for ‘awarding the web’. This award system is 100% illegitimate.
Six powerful link building tips for your blog
Sunday, April 11th, 2010
A guest post by Gagandeep Singh, an Internet Marketing Executive working for Fortepromo Promotional Products, a promotional tool Kits Company based in Minneapolis, USA.
If content is the king and visitors are the loyal subjects of your blog, then links are the kingdom’s currency. Simply put: the greater the number of external links to your blog, the higher organic search engine rankings will be and the more traffic your blog will receive.
A few days back, Chris wrote about do-follow blog commenting, which is one of the most effective methods for link building and developing new relationships with fellow bloggers. To help you succeed in your link building efforts, I have highlighted a few more link building techniques that will transform your blog into a hyperlink haven.
Yahoo to release a new style guide for web writing
Thursday, April 8th, 2010
If it’s one thing serious bloggers need, it’s an objective style book like what print publications have in The Associated Press Stylebook or The Chicago Manual of Style.
Is website one word or two? Is internet capitalized? Is it re-tweet or retweet?
Writing blog tags properly for search engines (SEO) and human visitors
Thursday, April 1st, 2010
Yesterday, I gave a very thorough definition of what blog tags are. Today, I’m going to tell you how to create blog tags for SEO as well as for human interaction purposes.
The practice of blog SEO can sometimes create a dilemma. Everyone wants their blog to be optimized for search engines but no one wants to make readability sacrifices. Blog posts written to target keywords can sometimes be less legible than blog posts written in ignorance of search engines. With tags however, the more efficient they are for people, the more efficient they are for search engine optimization. In other words, you get the best of both worlds! If you use tags properly of course.
What are blog tags and what purpose do they serve?
Wednesday, March 31st, 2010
Picture yourself: a big time sports blogger at the top of your niche. The AdSense dollars are rolling in. You’ve got more subscribers than Curt Shilling. You’re sensational. Not a care in the world.
Then a problem arises like a pigeon from hell.
You would like to give your visitors the ability to view all posts on the topic of ‘Yankees baseball’ but your a little wary of creating a new category for just five posts. You’ve got about 600 posts categorized in sections like baseball, hockey, soccer, volleyball, tennis. What do you do? Create a new category just for ‘Yankees baseball’? Unfortunately you find a few problems with that approach.
A free alternative to the WordTracker keyword traffic analysis software
Monday, March 29th, 2010
Rather than paying a $329 annual subscription to WordTracker, I’ve found alternative free keyword traffic analysis software that works just as good if not better.
The Google Adwords Keyword Tool is a tool designed to help Adwords advertisers analyze competition for keywords. I have found that you can use it to analyze traffic for keywords regardless of what your intent is.
Why the Google PageRank of your blog does not matter
Thursday, March 25th, 2010
Ah, Google PageRank. The crown of every newbie blogger. Yup that’s right, I said it: Google PageRank doesn’t mean squat. Unless of course you are a newbie blogger.
PageRank is a value from 1 to 10 that Google assigns to websites in its index. The higher the PR value, the more authority and credibility a site has. Naturally, Google is the only website with a PageRank of 10 and all of the lesser websites are given values from 0-9.
Graphic by Elliance, an eMarketing firm specialising in results-driven search engine marketing, website design, and outbound eMarketing campaigns. First sourced at Search Engine Land.
Newbie blog marketers pay a lot of attention to Google PageRank because it is a simple number. Unfortunately, using a blog’s PR value to judge its worth is like judging who the best baseball player is solely on the number of homeruns hit. There are so many other factors not considered.
Where to allow dofollow and nofollow links on your blog
Friday, March 19th, 2010
Nofollow is an HTML attribute value which tells search engines to not follow a link. Search engines like Google use internal and external links to determine page ranks (or which pages are important and which are unimportant). Webmaster’s use the “nofollow” attribute to tell search engines that a link is not important. By telling search engines that a link is not worth following, webmaster’s can preserve the rankings of individual pages.
How to change the links on your blog to nofollow
There are a few different ways you can change the attribute of links on your blog or website. You can manually change each of the links by adding rel=“nofollow” in each of the <a> (link) tags. In WordPress, you can click on the HTML tab of your post editor and insert the “nofollow” attribute on each of the links manually. You can also click insert/edit link button in the post editor, then click the “Advanced” tab and then change the ”Relationship page to target” setting to “nofollow.” For WordPress blogs, you can also install a plugin which will automatically add the “nofollow” relation to the links you specify.
Building links to your blog through commenting on other blogs
Wednesday, March 17th, 2010
Building links to your blog for search engine rankings is little different from building relationships with people in the real world — networking — for desired jobs and positions.
Employers judge prospective employees based on references from other individuals. If the prospective employee is in good favor with people in high positions, specifically positions in the same industry, the employer is more likely to hold the applicant in higher regard. It is no different in the cyber world. Commenting on other blogs relevant to your niche is just another method you can use to get search engines to hold your site in higher regard, thereby giving you higher rankings and more traffic.
Think of a search engine as an employer seeking a man for a job. The job is specific to the search term entered by a user and those applying for the job are the many sites and pages that the search engine has in its index. The search engine asks these questions for each site in its index: is the site reputable? Is it productive? Do other sites in the same topic range hold it in high regard?
Targeting search engine crawlers vs. human readers on your blog
Saturday, March 13th, 2010
My last post on this blog was a bit out of the ordinary. I’m sure if I had a large subscriber base, I would be getting tons of emails asking what the deal was. I wrote an entire post on one very simple thing: how to check which version of WordPress you are using. That little piece of information is probably not useful for any subscriber base. After all, most WordPress users who happened to be subscribed to my blog either already know which version they are running or don’t have a particular need to find out.
So why did I create the post?
The answer starts with a G and ends with an E. Yup, you guessed it: Google.
Yesterday, while I was tweaking the custom theme I built (which is almost ready) for this site, I had to find out which version of WordPress I was using to determine whether or not a PHP function would work on my blog.
Notes on title rewriting keyword density
Wednesday, March 10th, 2010
I was doing some research for a school assignment today and came across a few news articles that were using some very interesting URLs.
A Fox News Report titled “Global Warming in Last 15 Years Insignificant, U.K.’s Top Climate Scientist Admits,” ended with: global-warming-insignificant-years-admits-uks-climate-scientist
Why was it that several of the words in the title were left out of the URL?
Targeting long tail keywords on your blog
Saturday, March 6th, 2010
Forget targeting individual keywords. That’s right. They matter little if you are serious about getting traffic to your blog from search engines.
For a business website that received 15,000 visitors per month, 8,135 of the visitors (less than 20%) came from keywords that bring only 1 visitor per month. That means that 80% of visitors came from long-tail keywords. And that statistic is not by any means an isolated case.
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